I am an independent creative director who believes in design to build strong narratives for brands.
Strategic thinking and brand identity.
Creative concepts and narratives.
Art direction and visual content.
That is what I do.
With a degree in Advertising and Public relations at Universitat Pompeu Fabra, I started my professional career in Barcelona collaborating with agencies like Carlitos y Patrica and SCPF. Then I moved to Madrid to join the creative department of the agency Kitchen, where I have worked for brands such as
Google, eBay, Oreo, Santander, Greenpeace, Ayuntamiento de Madrid, Change.org, Canal+, Intermón Oxfam
among others like Banco Santander, Bankinter, Cervezas Alhambra. Ayuda en Acción, LG, Mahou San Miguel, Mondélez, Grand Melià.
Many of these projects have been recognised with various national and international awards such as FIAP, El Sol, Club de Creativos, Epica Awards, Premios Eficacia or Inspirational among others.
Today I work independently for advertising agencies, strategic and social innovation consultancies, audiovisual production companies or directly with end clients, and I combine the professional world with teaching, as a professor in different masters and postgraduate courses on creativity, strategy, UX & UI, design and art direction.
